Custom Smart Drink

13
août
2009
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I saw my first custom bottle the evening of one of my most beautiful concert. I was amazed that a band could customized an object of his shop while supporting his conviction for a green aluminium bottle reusable to limit consumption of plastic water bottle. Behind this customization at the image of a tour hides many more opportunities for bottle customization …


The manufacturer of insulated aluminium bottles SIGG makes ecological ( « Over 90% of the environmental impact of a plastic bottle takes place before it is opened by a consumer » ), and design bottles since the brand calls each year with many designers to decorate their products.
SIGG Design serie
This collaboration between a brand and artists affects the image of « trendy » product that is found regularly in the arms of “Stars” and for exhibitions in Design Stores all around the world.

Media exposure that motivates designers who regularly submit their creations to the brand:
Design for SIGG bottle

Design pour bouteille SIGG

Design for SIGG bottle

And to expand this potential for customization SIGG partnered with the portal of custom products CafePress which offers customization interface of these reusable bottles:

Solution to personalize bottles

Solution to personalize bottles

A customizer to add a text but also download a picture you will be able to adjust to fit the available area on the bottle:
Add an image on the bottle

True to its principle of sales of products customized by his community, the site also offers creation designed by the users:

Propositions de bouteilles personnalisées

Personalized bottles

Alternatively, the web site Blue Q displays another type of reusable water bottle but this time with a customized selection of independent artists. The portal acting as « Curator » for providing an array of artists with high quality artwork :
Bouteille personnalisée

Personalized bottles
This strategy of combining a carrier of ecological values with creativity image has probably inspired the new brand of Spanish drink « menos es mas » which launches a thrifty consumer bottles and perfectly decorated by the illustrator Andrew Bannecker:
Menos es Mas bottles

Menos es Mas drink

Illustration by Andrew Bonnecker

Illustration by Andrew Bonnecker

Boisson Menos es Mas with design by Andrew Bonnecker

Boisson Menos es Mas with design by Andrew Bonnecker

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