Blank vinyl toys are probably the most used objects to express his personality with customisation techniques. And also the most popular for designers who like to develop their creations on a 3D volume. To better understand the Toys Art, I shared with 3 persons essential to the discipline: a figurines designer, a « customizer » and a collector, who delivered me the keys to their passion for the figurine customization …
« Customizers » are artists and designers who decide to embellish products with their own illustrations and drawings, and sometime in relation with product functions and uses.
Pillows inspire members of the Russian crew Do-plu-do who love Art and customization and present us with their new creations applied to pillows …
Read their interview …
My definition of customization involves collaboration between 4 entities:
- The brands, which produce a standard product that they wish to promote,
- Manufacturers of customization tools with their own scope of application,
- The craftsmen who may be involved in the creation of small series,
- The designers and artists who use their creativity to design an illustration of the customization.
I would add the point of sale, which in this model of unique or limited series is the most direct: in galleries or on dedicated web sites.
From theory to the project, TagmyBag concept, conducted by the magazine LAST Concept, is a perfect Case Study… Description and questions to these lovers of the creation …
Yesterday I met Chloé.
Chloé is the french marketing responsible for the brand Ambiguous Clothing. A californian brand for skaters which loves artists and collaborates with them for their creativity. Since the start of the year, she is on tour with an exhibition which shows 800 PingPong Paddles customized by different artists around the world. The opportunity to offer a panorama of graphical designs applied to object, and to create an happy link with its customizers and places who knows how to mix brand image with urban culture focus.
Lire la suite de cette entrée »
Modifier
Some time a designer can be unhappy with what is available on the market.
Tobian Adam did not find the kind of umbrella he was looking for.
So he designed is own one with a rosewood knuckles for a handle fitting with standard quality automatic umbrella.
Then he will be walking around with a standard umbrella personalized to his upscale class with dirty roots personality …
This custom’ umbrella is still a prototype available for sale @Etsy.
Mac Funamizu was fed-up to get his umbrella stolen.
He has designed a concept umbrella with an integrated handcuffs ready to be fixed to its locker.
This custom umbrella personalized to city life is a concept waiting to be industrialized.
Lire la suite de cette entrée »
Modifier
What would be the customization without illustrators and graphic designers ?
I am interested in art and graphic arts for a long time … Browsing through the exhibitions with my friends as soon as possible, through my readings and on the web. For magazines, beyond the most famous referees Beaux Arts magazines or Etapes, I expect with great impatience the publication of the Frog publication or « revue livraison » magazine delivery . Pending these appointments I am always looking for catalogs, which offers a graphical overview like Grand Hotel Orbis for « independante » illustrations , from the Pyramid or new proposals around typography and graphic design with fanzines as Ink. Of course such research continues on the web with so manystuff that I will share with you regularly through links which have attracted my attention or completed my Netvibes univers…
Issue
But as scientific background and marketing, despite the sincere interest in the visual attractions, I can not be regarded as an expert or a critic of the profession of graphic design. As design is one of the 4 core essential components of customization, I find myself in a situation where I would like to introduce creative designers able to apply their artistic surplus-value to product lines, without imposing my personal tastes which are not representative of many professional and without legitimacy. So I found a method …
Lire la suite de cette entrée »
Modifier
UnSigne™:
>> About UnSigne™
>> Custom' Services
>> Soumettre son service de personnalisation
>> Contact
